It’s surprisingly difficult to find who actually owns Jacob’s, the company who own Cheddars and Mini Cheddars, or used to. Jacob’s used to be owned by United Biscuits who have a rubbish website that looks as though it was designed in 1975, but it seems they were bought by a Turkish company called Yildiz Holdings or more likely pladis Global (happiness with every bite). Look, I could have tried harder and spent more time investigating but life it too short.
And why is there almost no information about Mini Cheddars Nibblies online? I was really puzzled. There must be a website I failed to find. They look just exactly the same as any old ordinary Mini Cheddar so…. well, apparently it’s just that they have 30% less fat than other baked Mini Cheddars (which are all baked these days anyway) while looking exactly the same as regular Mini Cheddars. And the text on the packaging telling you this important fact is quite small: perhaps they don’t want you to realise your crispy snack is healthier than you thought? Who knows.
To be honest, I would prefer my unhealthy crispy snacks to be fried like in the olden days. If you are going to eat unhealthy you want the full fat experience (but make sure you don’t eat too much of it).
Kids! Don’t take my advice on food and nutrition. I am just expressing a personal preference. When I was young we were allowed to eat all sorts and lots of it was bad for us.
Anyway, here we have the healthier Nibblies Mini Cheddar option in Double Gloucester & Chive. Hmmm. I can’t tell that this is the extra healthy option which is a good thing. Same size, same shape, same colour, same texture. Excellent. But honestly, I am not sure this little snack actually tastes of Double Gloucester (would you be able to pick that cheese?), or Chives either. They smell good when you open the packet but what you get to eat doesn’t quite taste like that. What a pity.
Not nasty at all. Just not quite as nice as I would have liked. I will finish the packet and another packet too. You might like the taste better than I do and the Chef thought they were fine but I wonder if they do a cheese version.